CORPORATE LANGUAGE TRAINING
CORPORATE LANGUAGE TRAINING AS A SOLUTION TO YOUR BUSINESS CHALLENGES
BELA INTERNATIONAL specializes in corporate language training for executives all over Chennai. Our corporate programs are tailored to your company’s specific needs and were developed to promote a faster and more effective acquisition of corporate language skills for your employees.
We are changing the way your people communicate with each other. Whether you’re an executive preparing for an important meeting, a manager getting ready for a presentation, a supervisor wanting to speak with confidence or an employee wishing to get promotion,
BELA’s Training has right for you.
We invite you to find out how BELA’s Training can partner with you, to achieve the results you want in the most efficient and way possible. You can count on us to provide enthusiastic, energetic, and engaging instruction. Contact us to learn how BELA’s makes businesses great.
- 100% Qualified.
- Straightforward training,
- Praised and recommended time and again to employers
- Terminology targeted specific to your industry,
BELA’s Training is designed to focus on testing pattern and the requirements of the candidates, with the help of our expertise and experienced CertTESOL / CELTA certified Trainers & British Council approved Trainers. Our Trainers focus on the development of students’ English competency in International Level.
We asses our target students with preliminary assessment for initial evaluation, personal interactions with tutors, audio-visual inputs and continuous assessment based on ESL teaching methodology (Internationally approved English Language Teaching methodology for English as a Second Language Students).We are specialist for Corporate Training and our Trainers are worldwide certified Trainers. We provide various techniques, skills and get regular feedback from students.
More often than not, you come across sales and service representatives who are not able to go beyond three or four sentences of scripted English and employees with bright ideas that they are unable to express well to co-workers and customers. To business leaders, the English language deficit poses a very real business challenge. It can dull the competitive edge of any business organization.
Business research from Forbes, PricewaterhouseCoopers LLC and Towers Watson shows that organizations are very aware of the positive impact that effective communication has on projects, programs and portfolios. However, what hasn’t been clear until now is how much of an impact ineffective communication has on project outcomes and subsequent business success. PMI’s Pulse of the Profession TM In-Depth Report: The Essential Role of Communication provides that eye-opening insight.
PMI’s 2013 Pulse of the Profession TM report revealed that US$135 million is at risk for every US$1 billion spent on a project. Further research on the importance of effective communication uncovers that a startling 56 percent (US$75 million of that US$135 million) is at risk due to ineffective communication.
BELA INTERNATIONAL Ambattur, Chennai has been set up by a group of professional managers and academics. The team is sensitive to training needs of large and small companies and the challenge of making teams competitive through communication training.
The corporate training team consists of consultants and trainers with extensive experience in assessing training needs, customizing programs, and defining targets, delivering effective learning programs, measuring and reporting progress.
People of almost all ages have common traits when it comes to learning a skill. Watch children learn how to cycle; they do so by watching, listening and doing. A lecture on the center of gravity or the art of balancing on two wheels is lost on them. Learning a language is not different; the more you do or speak, the better you get.
BELA International Corporate training methods are based on these very simple insights about learning:
Not everybody has the same level of English. The BELA Corporate training audit ensures that written and spoken English levels are tested and learners grouped homogeneously based on their level. The levels are also a benchmark to assess clearly, the progress made by each learner.
Speaking, not just listening
The last thing you hear in BELA INTERNATIONAL Corporate training class is the instructor saying, ‘quiet please’. Instead, instructors encourage learners to speak up, the only condition being that you speak the language you are learning.
All BELA INTERNATIONAL Corporate training classes are structured such that 70 percent or more of time is devoted to learners speaking the target language. The class size is restricted to ten learners to ensure that everyone speaks up.
Having fun while you learn
Students learn best when they are having fun. Learners participate in a variety of activities including role play, group discussions, debates and extempore talk time. These are highlight techniques in BELA Corporate training Chennai.
Assist not instruct
BELA corporate training instructors are rigorously trained in the BELA INTERNATIONAL method. Each corporate trainer has to meet international quality standards of BELA to deliver the BELA’s promise. Experts at building a friendly and comfortable environment in class, they encourage and not criticize students hence motivating them to feel confident in the language.
The BELA classroom is not about reading books or making notes of lessons. They are about being encouraged to speak well with confidence. Course material for corporate training is used after classes to reinforce classroom learning.
BELA’s core strength lies in enhancing communication standards. We customize corporate training programs for each enterprise and its needs.
Our service offering includes programs on:
- Business etiquette
- Presentation skills
- Written communication (business)
- Verbal communication (business)
- Negotiation skills
- Socializing across cultures
- Speak your way to a better personality
However, what most of us don’t know is what the “Personality Development” courses offer. We think of this course as some magic formula that will change our personality overnight and lead us to great success. Unfortunately, this is not the case. Personality Development courses, across institutes, are being run in an unorganized manner largely dependent on what the instructor wants to do, with no structured syllabus in place.
A better option is to join a Spoken English course. What many of us don’t know is that a Spoken English course takes care of many aspects that add to your personality so that you come across as a more confident person.
These related aspects of language, better known as the non-verbal aspects, are often the neglected aspects in a language class. These include voice quality, tone, and word stress and essentially educate you on how best to use your voice to make an impact. Body language is another very important part in English language skills. This includes tips on how to make a better impression by making appropriate eye contact, appropriate posture etc. There is no point in dressing well if you are going to use the wrong voice tone or not manage your body language well.
BELA corporate training will ensure that all aspects of non-verbal communication are included and built in into your course content.
Another aspect that will really help you to present yourself well in your work space is strong skills in areas like giving Presentations and interviews. Your background and needs will be kept in mind and if you do a private one to one course with BELA International, your course content will be customized to suit your specific needs. You will be given ample practice in these areas so that you can stand in front of a group and make your point. Group speaking activities will also ensure that you gain confidence and hold your ground within a group.
So think about it, if you really want to improve your Communication skills and present yourself to others in an impressive manner isn’t a Spoken English course what you must join?
The HR Manager’s 5-Step guide to organizing successful English Writing Skills workshops
The CEO calls you (the HR Manager) and expresses his concern that most of the employees are unable to write a decent email to their customers, clients or colleagues. Often, the message in the email is not clear. They want to convey one thing, but the recipient understands something else altogether, resulting in avoidable confusion. A lot of valuable time is wasted by the managers in vetting the emails of their juniors. Moreover, it projects a very poor image of the company amongst customers.
Hence, the CEO wants you to fix the problem and get the employees trained in email writing skills. There are time constraints; the training needs to be done in a workshop style format over a weekend at most. You identify 25 people to be trained for the initial batch.
You hunt around for trainers who can teach English Writing Skills. After meeting a few trainers and institutes, you pick one that is ready to meet your training needs, and at a reasonable cost. That usually means they will train all 25 together in one big batch in a one-day workshop. Perfect.
The trainer from conducts the workshop on the appointed day. You are happy that the training has been ticked off, the participants are happy because they get a day off from work, and the CEO is happy believing that the problem has been nailed. Most happy of all is the trainer who gets paid a nice sum for a day’s work!
But, have the emails benefitted? Or do they remain as difficult to read as ever? The truth is that more often than not, such shotgun approaches to training do not work.
So what goes wrong?
First, let’s ask a question. If you were entertaining guests and had to cook dinner to impress them, would you put the chicken, the meat, and the fish in one big pot with all the vegetables and hope for the best? Quite the contrary! You would give due respect to each dish and follow recipes to cook each of them to perfection.
It’s helpful to think about corporate training with the same amount of care too. After all, the corporate training needs of 25 individuals can vary widely and addressing these may require more than just a lecture or two. Here is a 5 Step guide to organizing a good English Writing Skills workshop that enumerates the basics:
Ideally, a language audit should be carried out to identify the current language-level and the passive knowledge of each participant (as a pre-workshop task). In some cases, participants may be below the threshold level for a English writing skills workshop. For such participants, it is important to lift their core language-level with a foundation course before subjecting them to techniques and tips on the nuances of writing styles.
Samples of the emails written by the participants should be evaluated to identify training needs, keeping in mind the context of the environment and culture of the organization. Due consideration can be given to specific terms or vocabulary that is essential for the job. These can be used to customize the content and delivery of the workshop/s.
Participants should be grouped according to their language-levels or training needs, as the smaller the difference in language-levels between participants, the easier it is to sharpen the focus of the workshop, and achieve better results.
The workshop should not just be a lecture; the word ‘workshop’ implies interaction and exchange of information in small groups. Therefore, it should be designed to be high on interaction, with lots of participation from the participants. For optimum learning outcomes, a batch should not consist of more than ten participants.
Any English writing skills workshop should be accompanied by access to an online resource so that participants can continue learning and correcting themselves. If possible, in the weeks following the workshop, writing assignments should be given by the trainer and corrected remotely via email. This will close the loop of learning for the participants most effectively.
This 5-step approach will certainly give you optimum results from any writing skills workshop.
Final Words: Many times, you will be tempted to go against this advice because of costs. But, remember, you may actually be penny wise and pound foolish. Shotgun workshops may still burn up your training budget – but leave you married to the problem!
Improve Spoken English of employees to ‘Jet fuel’ your company
Consideration (show impact on customer/stakeholder experience and its impact on bottom-line)
“As a part of a cost-cutting experiment all of our safety measures will be replaced with these good luck charms” – Thank goodness! At least not speaking fluently in English didn’t cost a life but will it affect the bottom line of the company? If your instant answer is not a “Yes”, think harder, dig deeper – It has got to be a spontaneous “Yes” and that should ‘jet fuel’ you quickly enough to visible action.
Here’s how improving spoken English skills will increase your professional image around the globe, impact the customer experience and impact the bottom line:
Increase customer satisfaction
Poor communication in English with customers can cost you revenue and further improvement in successful products. Inability of the employees to speak English fluently can result in inadequate needs analysis which will eventually result in dissatisfied customers. Every organization has a customer life cycle. Many times a communication policy is set in place to maintain the customer life cycle. Poor English speaking skills won’t sustain the customer life cycle and the company will miss out on repeat business. It is a known fact that it’s cheaper to retain customers than to acquire new ones. Customer satisfaction is also about quick and accurate response to customer complaints, whether in person, by telephone, or through email. Improved English communication skills can help the employees to respond appropriately to questions which can reduce customer churn and negative word of mouth. With improved business communication skills, the road to progress only gets higher!
Ineffective communication in English increases production time which affects the bottom line. Improved English communication skills empowers employees as the more clear information employees have, the better they are at executing their tasks with direction and confidence. When communication is clear, miscommunication is avoided at all levels. When people can’t communicate or speak fluently, they do as they wish, which is a menace for all leaders and managers. When communication is accessible employees feel motivated and there is increased employee morale. Companies that invest in the personal growth of their employees can expect high employee morale.
Enhance company image
It has been statistically proven that organizations that don’t pay attention to the minute details such as punctuation and grammar on their online web-sites have a higher chance of sending away potential customers. Employees who speak English fluently and have advanced English communication skills create a positive image of the company.
Isn’t it simply a delight when speaking over the phone to a customer service officer one doesn’t have to switch between English and Tamil while having to explain one’s problem? Doesn’t sound professional if the person who is responding to your questions is able to talk in English asking relevant questions and giving sensible answers using good English speaking skills?
Decrease employee stress
Do your employees have difficulty speaking to clients, use filler words such as um, uh, like, excessively or have difficulty listening to what is being said? Improved communication skills can help your employees overcome all obstacles related to communication. When employees are able to speak English fluently and are able to communicate clearly they are able to express their ideas and thoughts well which helps them to present a positive self image of self, that helps them to perform better.
Save your company money
There is a significant financial cost associated with poor English communication skills. These costs are associated with misunderstood instructions, poor public relations, reduced customer service, poor training, as well as reduced production effectiveness. One may feel that saving money on improving communication skills or economizing on this cost or conducting training on improving business communication skills is good but in fact the opposite is true. If the company invests in enabling employees to speak English fluently, the results may not be effective immediately but the benefits will last for a long time to come.
Increase growth pace by helping employees learn to speak English fluently
“Think like a wise man but communicate in the language of the people” – Isn’t this advice once given by Nobel prize-winning poet, W.B. Yeats still so relevant to present day communication?
So what is the global language of communication, today? English!! Is it? In spite of all time and effort spent on enhancing external frills and fancies, do you feel the company isn’t quite progressing at the required growth pace – Perhaps, because nobody has yet paid attention to improving the English speaking skills of the work force. Speaking English fluently is the key to success in any walk of life; leave aside the much competitive corporate board room.
Where do English communication skills stand in your organization?
Every organization needs internal communication in order to function. Internal communication plays a very vital role in enabling information to be shared across all directions of an organization: upward, downward and horizontal. It is important that managers and leaders are transparent and communicate openly with staff about both challenges and opportunities. In the absence of communication channels, it is no surprise that there are dissatisfied employees, customers are lost and organizations fail.
Open, informative and continual communication results in enhanced employee understanding of the company’s vision which can be further transmitted to other important stakeholders. Many organizations pay far too much attention to the external stakeholders whereas the main attention has to be paid to improving English communication skills within the organization which will affect the bottom line, eventually.
It has been proven that 90% of communication is listening. We ignore this special skill, as if it is not important. At BELA INTERNATIONAL, your employees will “learn” to practice this skill as listening and understanding what is being said is the first step to improve English speaking skills and speak English fluently.
Good English communication skills lead to team work
When employees can communicate and speak fluently in English, team work gets enhanced. Team work results in improved efficiency and increased productivity. How do good communication skills affect team work? When employees are able to express their thoughts accurately in English speaking conversation and written form, they interact among themselves much more.
When English communication skills improve job duties get performed better. Inability to give clear meanings to thoughts and speak fluently in English could also result in information being misinterpreted which leads to internal conflict. Conflicts arising out of organizational communication barriers or personal reasons are an obstacle to a productive work unit, damage the company’s ability to do business and slow the growth of the organization. Good English communication skills save a lot of wasted time and effort.
How can team members know of what is expected from them? This could be either though an email, a briefing, a team meeting or any other creative form. Needless to say, if the team manager is unable to communicate or speak fluently in English, team members may never be able to understand their individual responsibilities and that of their team in their company’s progress and stay updated with new information.
Communication barriers affect the growth of the company
Inaction results when the message to be communicated fails to have the required impact. For example, if a team leader fails to brief the team members using appropriate English speaking skills and the right body language including pace and intonation, team members won’t take the message seriously. This may be the case with just one team.Imagine if all team leaders are unable to speak English fluently in a briefing, then all team members are plunging into inaction with grave results for the company. . Speaking English fluently will also help managers and employees to engage in constructive feedback which is very important for the well being and success of the company.
As diversity is becoming a part of the work culture in many companies, English and the ability to use and speak English fluently should be a priority for all organizations.